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|BUSM 1700 - Principles of E-Business|
Prerequisite: BUSM 1300.
This course provides an overview of electronic commerce principles focusing on the management and marketing strategies that make electronic commerce business successful. It includes the business and profit models of e-commerce along with other e-commerce principles including: justification for e-commerce, increasing web-site traffic, legal issues such as payment, taxation, security, and privacy and international e-commerce.
3.000 Credit hours
3.000 Lecture hours
0.000 Lab hours
0.000 Other hours
Schedule Types: Hybrid, Independent Study, Lecture, Online, Telecourse, Teleweb
Business Mgmt BUSM REST Department